Knowledgebase
 


After creating your account, you will receive the following information: User: name@dspaccount Password: myP3rsonaLPASs3 Login URL: admin.us.e-planning.net/dsplogin*   * Argentina : admin.ar.e-planning.net/dsplogin US: admin.us.e-planning.net/dsplo...
To access e-planning’s DSP platform, you need an active user and credit. Please contact one of e-planning’s account managers at marketing@e-planning.net. They will provide all the necessary information and assist you during the account activat...
e-planning’s Demand-Side Platform (DSP) is a platform that allows agencies, networks and advertisers to buy inventory in real time, interacting with various exchanges and sources of supply. Buyers have a total control of their budgets and campaigns&...
In case there are Private Deals available to buy in E-Planning DSP, they will show within the PRIVATE DEALS tab of the account: Those Private Deals ready to be purchased will be within the “Available” section. You may see the detail of the de...
This tab allows you to access the campaigns’ reports. When double-clicking on a campaign, you can access different reports that can be downloaded in the format of your convenience.   PRESET REPORTS   ADVANCED REPORTS
Real Time Bidding refers to a new model of programmatic buying and selling of online display advertising. It is based on a bidding system in real time, where different buyers seek to win and release the desired impression at the best possible pri...
e-planning Exchange is a real-time marketplace that facilitates interaction between buyers and sellers of online display advertising, outstandingly improving the yield of an impression for both sides. On the one side, buyers (deman...
Currently, in an OpenRTB 2.3 bid request, two user ids are sent in the user field of the bid request: id: E-Planning Exchange user id will always be sent. buyeruid: DPS user id will be sent if the user is synchronized in E-Planning Exchange. For example...